Who this is for
This is for you if:
- You spend AED 30,000 or more per month on Meta and Google Ads and need someone senior to actually manage it.
- You’ve cycled through two or three agencies in Dubai and the pattern keeps repeating: strong pitch, junior execution, results plateau, contract renewal pressure.
- You want one person accountable for performance, not a shared inbox with a rotating team.
- You need someone who can read a Meta Business Manager, a Google Ads audit, and a GA4 funnel without a briefing session.
- You have a marketing lead in-house but need a senior operator to sit alongside them, not replace them.
This is not for brands looking for the cheapest quote or a full-stack agency with creative, media, and SEO under one roof. I do one thing well.
What you get
Fixed-scope engagements. Clear deliverables. No monthly retainers unless you specifically want ongoing support.
- Wasted spend audit: I dig through your Meta and Google Ads accounts and find where budget is leaking. Named waste, ranked by AED amount, with the specific fix for each item.
- Account restructure: Campaign architecture, audience logic, bidding strategy, and attribution setup rebuilt so the algorithm has what it needs to optimize.
- 90-day performance turnaround: I own the account for 90 days. Diagnose, restructure, execute, measure. Fixed price, fixed scope, capped concurrent clients.
- Paid media strategy: Channel mix, budget allocation across Meta and Google, and creative brief structure that ties to actual conversion goals.
- Attribution and tracking: Meta Pixel, CAPI, GA4, and GTM setup verified end to end. Most accounts I audit have broken tracking. That’s where results start.
How I work
Free walkthrough (30 min)
You show me the accounts and the goals. I tell you honestly if I can help.
Wasted spend audit (AED 6,000)
I find at least AED 15,000 in waste in your ad spend, or you don’t pay. Delivered in 5 business days.
90-day turnaround (AED 15,000 to 18,000)
I own the account for one quarter. Diagnose, restructure, execute. Maximum two concurrent clients so you get real attention.
Handover or continuation
After 90 days you have a documented, working account and a briefed in-house team. Or we continue on defined ongoing deliverables.
You always work with me. Not a team. Not a manager. Me.
Recent result: Mwasalat Holdings Group
Meta and Google Ads managed for a UAE holding group with active spend across multiple business units. Direct account management. Structural fixes to campaign architecture and attribution. Not a creative facelift.
Why not an agency
Nothing against agencies. They work when you need a full-service team across creative, media, PR, and content. That’s not what most performance-marketing buyers actually need.
What you probably need is one senior operator who can look at your Meta and Google Ads accounts, tell you what’s broken, and fix it. Agencies are structured to sell you more scope. I’m structured to fix your accounts and move on.
FAQ
How is this different from hiring a performance marketing agency in Dubai?
An agency assigns your account to a junior after the pitch. You pay senior rates for junior execution and layered account management. Here, you work with me directly. One person, one account, one bill. No layers.
Do you manage Meta Ads and Google Ads together?
Yes. Both platforms, one operator. That matters because attribution, audience overlap, and budget allocation only work when someone sees the full picture.
What size ad budgets do you work with?
Typically AED 30,000 per month and above. Below that, the ROI on a senior consultant does not make sense for you.
Do you replace my in-house marketing team?
No. I sit alongside them. Most engagements I run have a marketing lead in-house who wants senior firepower on the ads side without hiring another headcount.
Do you offer monthly retainers?
Not by default. Engagements are fixed-scope and fixed-price. If you want ongoing support after the 90-day turnaround, we scope it on specific deliverables, not a monthly retainer with vague coverage.
Can you audit my current agency’s work?
Yes. That’s what the wasted spend audit is designed for. You get an honest read on what your current setup is doing right and where budget is leaking. If your agency is doing good work, I’ll tell you.