Performance Marketing Consultant in Dubai

Hello! I am Mahmoud Mizar.

Performance marketing and SEO consultant in Dubai. Direct work with a senior operator on Meta Ads, Google Ads, and organic growth for GCC brands. No account managers, no junior handoffs. Since 2011.

Fixed-scope engagements. UAE-based, serving UAE, Saudi Arabia, Kuwait, Oman, Qatar, and Bahrain.

Get a free walkthrough → WhatsApp me →
Mahmoud Mizar: Performance Marketing Consultant Dubai

Expertise

Seven fixed-scope practice areas. UAE-based, serving the GCC.

Performance Marketing

Paid campaigns that convert. Meta Ads, Google Ads, and data-driven funnels built to scale.

Learn More →

SEO + Content Strategy

Build authority and rank on Google with scalable, content-driven SEO.

Learn More →

Google Ads

Search, Performance Max, and profitable PPC structure for Gulf markets.

Learn More →

Media Buying

Cross-channel buying, platform mix, and cost control in the UAE and GCC.

Learn More →

AI Marketing

AI-assisted creative, automation, and measurement for paid and owned media.

Learn More →

Digital Marketing Training

Hands-on training programs designed to upskill individuals and teams.

Learn More →

Ecommerce Consulting

DTC and B2B strategies: CRO, retention, analytics, and Gulf market expansion.

Learn More →

Public Speaking & Podcast

I host the Life is Good podcast.

  • Keynote speaker at marketing and entrepreneurship events across the UAE
  • Host of “Life is Good” – interviews, strategies & digital case studies
  • Available for webinars, workshops, panels & private sessions
Listen to My Podcast
Spotify Apple Podcast Podcast Addict Deezer

Performance marketing consultant in Dubai since 2011. Meta Ads, Google Ads, SEO, and ecommerce growth for UAE and GCC brands. Fixed-scope engagements. Direct work with me: no account managers, no junior handoffs.

What clients say

I’ve worked with Mahmoud for over 12 years as CEO of Spice Home. He’s built our website, run our campaigns, managed our domain, and handled our digital marketing. Reliable, professional, and honest: the kind of person who works through the night to get a site back online. He’s been our trusted advisor for over a decade.

Mohamed Abd El-aal · CEO, Spice Home

I had the pleasure of working with Mahmoud on several projects: media production, social media marketing, and content creation. He consistently demonstrated creativity, professionalism, and a strong commitment to delivering high-quality work. I would happily work with him again and confidently recommend him to anyone looking for a talented and dependable media and digital marketing professional.

Hani Barghouty · Chairman/CEO, Anrim

Frequently Asked Questions

A performance marketing consultant builds and manages paid advertising systems: Meta Ads, Google Ads, and full-funnel strategies, focused on measurable outcomes like ROAS, CPL, and revenue, not vanity metrics. I audit your current setup, fix what is wasting budget, and build a system that scales.

Engagements are fixed-scope. Free 5-minute video walkthrough (AED 0). Wasted Spend Audit AED 6,000. The guarantee applies to accounts that spent at least AED 30,000 on Meta and Google Ads combined in the 30 days before the audit. If my written report does not document at least AED 15,000 of annualized waste, meaning spend you can cut or move without losing qualified leads or sales, shown line by line against your account export, you pay nothing. 90-Day Performance Turnaround AED 15,000–18,000; price inside that range depends on platforms in scope, tracking rebuild need, and whether Arabic and English funnels both need work.

Paid campaigns can generate leads within the first week once the account structure and tracking are correctly set up. The first 30 days focus on fixing attribution and structure. Meaningful ROAS improvement typically shows by day 45–60 when the optimisation rhythm is running.

The results I am most proud of: 950% ROAS for a UAE holding group through audience segmentation and funnel restructuring. Full case details are available on request.

I work with brands spending AED 30,000 or more per month on paid media. I have managed a $500K annual ad budget for a UAE holding group. What matters is whether you have a real product or service and you are committed to tracking results. I do not work with businesses unwilling to fix their tracking.

With an agency, your account is often managed by a junior team member after the pitch. With me, you work directly with the person who has delivered 950% ROAS across UAE, Saudi Arabia, and other GCC markets. Faster decisions, direct accountability, no account manager in between.

Yes. I am a native Arabic speaker and have run bilingual campaigns across UAE, Saudi Arabia, and the wider GCC. Arabic and English campaign parity is not just translation: it requires different creative strategy, audience behaviour understanding, and platform-specific optimisation. This is a core part of how I work. For Arabic-language resources, visit the Arabic homepage (العربية).

Meta Ads (Facebook and Instagram), Google Ads (Search, Display, Performance Max, Video), Snapchat Ads, TikTok Ads, and LinkedIn Campaign Manager. I also specialise in CRM and lifecycle automation using MoEngage: covering WhatsApp, SMS, push notifications, and email retention journeys.

The KPIs I care about are ROAS, CPL, lead-to-booking conversion rate, customer acquisition cost, and repeat purchase rate for eCommerce. I set up reporting that separates profitable campaigns from budget waste so you can see exactly where each dirham is going. Impressions and reach are not performance metrics.

Yes. I have experience with both Salla and Zid, the dominant Gulf eCommerce platforms, as well as Shopify and WooCommerce. Gulf eCommerce has specific consumer behaviour, payment preferences, and marketplace dynamics that require a different approach from Western markets. I build paid media and retention systems tailored to this.

Let’s Build Something Great Together

Whether you’re scaling an eCommerce brand, optimising your funnels, or building a data-driven marketing system. I can help you reach the next level with clarity and execution.

Email
m@mahmoudmizar.com
Connect
LinkedIn Instagram YouTube
Start Your Project →

Send a Message


    I typically reply within 24–48 hours.

    Related guides

    Practical UAE playbooks connected to the work above:

    See the full results for a UAE holding group: Performance Marketing Case Study.