Performance Marketing Consultant in Dubai

Hello! I am Mahmoud Mizar.

Performance marketing and SEO consultant in Dubai. Direct work with a senior operator on Meta Ads, Google Ads, and organic growth for GCC brands. No account managers, no junior handoffs. Since 2011.

Fixed-scope engagements. UAE-based, serving UAE, Saudi Arabia, Kuwait, Oman, Qatar, and Bahrain.

Mahmoud Mizar — Performance Marketing Consultant Dubai

Expertise

Seven fixed-scope practice areas. UAE-based, serving the GCC.

Performance Marketing

Paid campaigns that convert. Meta Ads, Google Ads, and data-driven funnels built to scale.

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SEO + Content Strategy

Build authority and rank on Google with scalable, content-driven SEO.

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Google Ads

Search, Performance Max, and profitable PPC structure for Gulf markets.

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Media Buying

Cross-channel buying, platform mix, and cost control in the UAE and GCC.

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AI Marketing

AI-assisted creative, automation, and measurement for paid and owned media.

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Digital Marketing Training

Hands-on training programs designed to upskill individuals and teams.

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Ecommerce Consulting

DTC and B2B strategies — CRO, retention, analytics, and Gulf market expansion.

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Public Speaking & Podcast

I’m not just a consultant — I’m a storyteller, speaker, and host of the “Life is Good” podcast.

  • Keynote speaker at marketing and entrepreneurship events across the UAE
  • Host of “Life is Good” – interviews, strategies & digital case studies
  • Available for webinars, workshops, panels & private sessions

Performance marketing consultant in Dubai since 2011. Meta Ads, Google Ads, SEO, and ecommerce growth for UAE and GCC brands. Fixed-scope engagements. Direct work with me — no account managers, no junior handoffs.

Frequently Asked Questions

A performance marketing consultant builds and manages paid advertising systems — Meta Ads, Google Ads, and full-funnel strategies — focused on measurable outcomes like ROAS, CPL, and revenue, not vanity metrics. I audit your current setup, fix what is wasting budget, and build a system that scales.

Engagements are fixed-scope. Free 5-minute video walkthrough (AED 0). Wasted Spend Audit AED 6,000 with a guarantee to find AED 15,000+ in waste or you don’t pay. 90-Day Performance Turnaround AED 15,000-18,000, capped at two concurrent clients.

Paid campaigns can generate leads within the first week once the account structure and tracking are correctly set up. The first 30 days focus on fixing attribution and structure. Meaningful ROAS improvement typically shows by day 45–60 when the optimisation rhythm is running.

The results I am most proud of: 950% ROAS for a UAE holding group through audience segmentation and funnel restructuring. Full case details are available on request.

Both. I have managed AED 500K+ annual budgets for major UAE holding groups. Typical engagements are for brands spending AED 30,000+ per month on Meta and Google Ads combined. What matters is whether your business has a real product or service and you are committed to tracking results properly. I do not work with businesses unwilling to fix their tracking.

With an agency, your account is often managed by a junior team member after the pitch. With me, you work directly with the person who has delivered 950% ROAS across UAE, Saudi Arabia, and other GCC markets. Faster decisions, direct accountability, no account manager in between.

Yes. I am a native Arabic speaker and have run bilingual campaigns across UAE, Saudi Arabia, and the wider GCC. Arabic and English campaign parity is not just translation — it requires different creative strategy, audience behaviour understanding, and platform-specific optimisation. This is a core part of how I work. For Arabic-language resources, visit the Arabic homepage (العربية).

Meta Ads (Facebook and Instagram), Google Ads (Search, Display, Performance Max, Video), Snapchat Ads, TikTok Ads, and LinkedIn Campaign Manager. I also specialise in CRM and lifecycle automation using MoEngage — covering WhatsApp, SMS, push notifications, and email retention journeys.

The KPIs I care about are ROAS, CPL, lead-to-booking conversion rate, customer acquisition cost, and repeat purchase rate for eCommerce. I set up reporting that separates profitable campaigns from budget waste so you can see exactly where each dirham is going. Impressions and reach are not performance metrics.

Yes. I have experience with both Salla and Zid — the dominant Gulf eCommerce platforms — as well as Shopify and WooCommerce. Gulf eCommerce has specific consumer behaviour, payment preferences, and marketplace dynamics that require a different approach from Western markets. I build paid media and retention systems tailored to this.

Let’s Build Something Great Together

Whether you’re scaling an eCommerce brand, optimising your funnels, or building a data-driven marketing system — I can help you reach the next level with clarity and execution.

Send a Message


    I typically reply within 24–48 hours.

    See the full results: Mwasalat Holdings — UAE Performance Marketing Case Study.