Performance Marketing Consultant in Dubai

Hello! I am Mahmoud Mizar.

Media buying and performance marketing consultant in Dubai. I help businesses, startups, and eCommerce brands across the UAE grow online through performance-driven digital marketing strategies. My expertise includes SEO, paid media buying, social media advertising, and scalable marketing systems that convert and grow revenue.

Mahmoud Mizar - Performance Marketing Consultant in Dubai

Performance Marketing Consultant in Dubai

Partnering with brands, founders, and companies to achieve real growth through measurable marketing strategies.

 

Performance Marketing

Paid campaigns that convert. Meta Ads, Google Ads, and data-driven funnels built to scale your business.

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eCommerce Consulting

Tailored DTC & B2B strategies — CRO, retention, analytics, and market expansion frameworks.

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Training & Courses

Hands-on digital marketing training programs designed to upskill individuals and teams.

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SEO & Content Strategy

Build authority and rank on Google with scalable, content-driven SEO strategies that work.

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🎙️ Public Speaking & Podcast

I’m not just a consultant — I’m a storyteller, speaker, and host of the “Life is Good” podcast.

  • Keynote speaker at marketing and entrepreneurship events across the UAE
  • Host of “Life is Good” – interviews, strategies & digital case studies
  • Available for webinars, workshops, panels & private sessions

Senior Digital Marketing Strategist since 2011 helping brands scale through performance marketing, SEO, eCommerce optimisation, content strategy, and hands-on training. I build data-driven marketing systems that reduce costs, increase ROI, and accelerate growth across APJ, EMEA, and MENA.

Frequently Asked Questions


A performance marketing consultant builds and manages paid advertising systems — Meta Ads, Google Ads, and full-funnel strategies — focused on measurable outcomes like ROAS, CPL, and revenue, not vanity metrics. I audit your current setup, fix what is wasting budget, and build a system that scales.


My consulting engagements are scoped to your business size and goals. The 90-Day Marketing Accelerator programme is AED 7,500. For ongoing retainers or project-based work, I offer a free 30-minute discovery call first so you know exactly what is needed before committing to anything.


Paid campaigns can generate leads within the first week once the account structure and tracking are correctly set up. The first 30 days focus on fixing attribution and structure. Meaningful ROAS improvement typically shows by day 45–60 when the optimisation rhythm is running.


The results I am most proud of: 950% ROAS for a UAE holding group through audience segmentation and funnel restructuring, and 45% CPL reduction on $100K+ monthly budgets through campaign restructuring and AI-driven targeting. Full case details are available on request.


Both. I have managed $500K annual budgets for major UAE holding groups and worked with eCommerce startups spending AED 5,000 per month. What matters is whether your business has a real product or service and you are committed to tracking results properly. I do not work with businesses unwilling to fix their tracking.


With an agency, your account is often managed by a junior team member after the pitch. With me, you work directly with the person who has delivered 950% ROAS and managed multi-market campaigns across UAE, Saudi Arabia, and Egypt. Faster decisions, direct accountability, no account manager in between.


Yes. I am a native Arabic speaker and have run bilingual campaigns across UAE, Saudi Arabia, Egypt, and Jordan. Arabic and English campaign parity is not just translation — it requires different creative strategy, audience behaviour understanding, and platform-specific optimisation. This is a core part of how I work.


Meta Ads (Facebook and Instagram), Google Ads (Search, Display, Performance Max, Video), Snapchat Ads, TikTok Ads, and LinkedIn Campaign Manager. I also specialise in CRM and lifecycle automation using MoEngage — covering WhatsApp, SMS, push notifications, and email retention journeys.


The KPIs I care about are ROAS, CPL, lead-to-booking conversion rate, customer acquisition cost, and repeat purchase rate for eCommerce. I set up reporting that separates profitable campaigns from budget waste so you can see exactly where each dirham is going. Impressions and reach are not performance metrics.


Yes. I have experience with both Salla and Zid — the dominant Gulf eCommerce platforms — as well as Shopify and WooCommerce. Gulf eCommerce has specific consumer behaviour, payment preferences, and marketplace dynamics that require a different approach from Western markets. I build paid media and retention systems tailored to this.

Let’s Build Something Great Together

Whether you’re scaling an eCommerce brand, optimising your funnels, or building a data-driven marketing system — I can help you reach the next level with clarity and execution.

Send a Message


    I typically reply within 24–48 hours.